Call Suppliers For Free Services From Tradeindia.com

eStara, the leading provider of proactive conversion solutions for enhancing online sales and support initiatives, announced that Tradeindia.com, India's largest online B2B e-marketplace, has selected eStara Click to Call to power its "Call Me Free" customer service program.

Reston, VA, USA -- "Call Me Free" will assist online browsers, including manufacturers, buyers and sellers, to obtain real-time answers to questions by connecting them with a customer service representative. To utilize the "Call Me Free" program, shoppers need only engage an embedded click to call button within the Tradeindia.com Web site and type in their phone number.

"As one of India's largest B2B e-Marketplaces, Tradeindia.com serves millions of buyers globally by offering them a quality database of manufacturers and exporters," says Bikky Khosla, CEO, Tradeindia.com. "For buyers, in order to identify a listed manufacturer/exporter as the right potential supplier for their sourcing needs, it's of prime importance to understand and know a few things about the supplier. Popular means of first-level communication such as emails and faxes create a vacuum where a buyer waits for suppliers to get back, which kills valuable business time.

Tradeindia.com's 'Call Me Free' service powered by eStara fills that vacuum, makes first-level communication faster, and allows a buyer to speak with the vendor and get solutions to most queries on the first-level of discussion. 'Call Me Free' helps both buyer and seller understand each others' interest level towards possible business opportunities, which further helps in finalizing the business in the shortest amount of time and with ease," he adds.

The Tradeindia.com partnership also heralds eStara's entry into the Indian market. The company has gained momentum internationally of late, including recently announced deals with Yves-Rocher, a leading botanical beauty care company in France, and Voyages-SNCF, an online travel agency also headquartered in France. Tradeindia.com is the largest online B2B e-Marketplace in India, with over 650,000 registered users, 1,298 different product categories and sub-categories and over 20.5 million hits per month.

"We are very pleased to see eStara's international momentum carry us into new markets," eStara CEO John Federman said. "The phone is a primary component of trade communities around the world and eStara's innovative services place businesses in line to provide a premium service to their customers."

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