Sungard Availability Services PRM Case Study: Implementing PRM in a Salesforce & Fortune 1000 Environment - On-Demand Webinar Now Available Through TreeHouse Interactive

Global Provider of Managed IT, Cloud and Recovery Services for Information Availability Demonstrates How It Achieved a 20% Increase in Partner Leads with TreeHouse's Reseller View PRM

SALT LAKE CITY, November 08, 2014 – TreeHouse Interactive (, the technology leader in on-demand partner relationship management (PRM) solutions, today announced the availability of the Sungard AS PRM Case Study: Implementing PRM in a Salesforce and Fortune 1000 Environment, a new on-demand webinar as recently presented live at Dreamforce 2014. Jim Schwartz, senior director of channel operations at Sungard Availability Services (Sungard AS), demonstrates how the company saw a 20 percent increase in partner leads after implementing TreeHouse's PRM solution Reseller View, along with improved partner satisfaction and engagement.

An accompanying Sungard AS Case Study is also available for download, providing a comprehensive overview of the key challenges that Sungard AS' partner program faced, and the steps taken to search for and ultimately deploy Reseller View PRM.

The six-year old partner program had used an inflexible homegrown PRM system that was not equipped to support the program's steady growth year over year. In order to move the maturing program forward, a search for a flexible SaaS-based PRM solution, able to integrate with Salesforce CRM, was required to deliver the single-vendor system with concierge-level services needed for the program to sustain growth.

After an extensive search, Sungard AS selected TreeHouse's Reseller View PRM and began noticing multiple benefits soon after implementation, including time savings and ease of use for partners. Reseller View provides partners with secure access to a comprehensive partner portal, where they can easily find all of the sales and training materials required to successfully sell, service and support Sungard AS products.

"We put TreeHouse through the wringer and they delivered with a smile," said Schwartz. "It wasn't exactly a cookie cutter implementation. Now that it's been up and running, our partners are using it effectively - they're happy, and we're happy."

Reseller View provides robust PRM functionality that includes an enterprise-class, completely customized web portal, a multi-tiered architecture to support different types of partners, out-of-the-box integration with Salesforce CRM and other enterprise CRM systems, and opportunity registration/administration. Other features that Sungard AS is using include Deal Registration, Advanced Document Management, Single Sign On, Marketing Development Funds (MDF) and Automated Co-branded Collateral.

Additional information is available by contacting TreeHouse Interactive at 801.576.8428 or To learn more about Reseller View partner relationship management, see Reseller View resources.

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About TreeHouse Interactive
TreeHouse Interactive delivers leading SaaS-based partner relationship management (PRM) and marketing automation platform (MAP) solutions to companies that want to get better return on investment from their partner networks and marketing efforts. Reseller View is the most complete PRM in the industry while Marketing View has been innovating marketing automation since 1998. For more information, visit or call 801.576.8428.

Key words: partner relationship management, PRM, Salesforce, Dreamforce, DF14, partner portal, channel partner, partner program
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TreeHouse Interactive, Reseller View, Marketing View and the TreeHouse Interactive logo are trademarks of TreeHouse Interactive. All other brands, products, or service names are or may be trademarks or service marks of their respective owners.

Sungard Availability Services is a trademark of SunGard Data Systems or its affiliate, used under license. The Sungard Availability Services logo by itself is a trademark of Sungard Availability Services Capital, Inc. or its affiliate. All other trademarks used herein are the property of their respective owners.

Contact Details

Company Name: The Ventana Group
Issued By: Denise Nelson
Phone: 925 837 6277
Address: Danville, CA
Zip: 5432
Country: United States
Website: Visit the website

Keywords : channel partner, treehouse interactive, Dreamforce, partner portal, Partner Program,

by Denise Nelson (few years ago!)

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