Skylink Reaches One Million Subscribers for its Digital Satellite Service, Which is Protected by Irdeto

Irdeto, the global leader in securing and delivering premium content and digital assets, today announced that long standing customer, Skylink has reached one million subscribers for its Direct to Home (DTH) satellite service in Czech Republic and Slovakia. Skylink's content is protected by Irdeto's Conditional Access System (CAS), which has contributed to the company's success by enabling the sat

Irdeto, the global leader in securing and delivering premium content and digital assets, today announced that long standing customer, Skylink has reached one million subscribers for its Direct to Home (DTH) satellite service in Czech Republic and Slovakia. Skylink's content is protected by Irdeto's Conditional Access System (CAS), which has contributed to the company's success by enabling the satellite TV provider to invest in premium content as well as offer national channels from both countries securely.

Czech Republic and Slovakia have an increasingly competitive satellite TV market with five providers between them. Skylink has been able to differentiate itself in the market by developing a compelling business model that allows subscribers to make a one off payment for the dish, box and smart card, in addition to pay monthly Premium and high definition (HD) services. Skylink also offers high quality viewing including national channels from both countries as well as sport, film and entertainment channels. The content is protected by Irdeto's CAS, which offers a state-of-the-art hardware platform, software technology and cryptography, for protection against content theft.

Skylink's success is also driven by its relationship with SES ASTRA, Europe's leading provider of satellite services, as it uses ASTRA's prime satellite orbital position, which is located at 23.5 degrees East. This means that Skylink viewers experience a crystal-clear picture quality with minimal disruption to the service.

"Achieving one million subscribers is a major accomplishment in our competitive market," commented Jarom?r Glisn?k, Managing Director at Skylink. "Irdeto has been instrumental to our success by enabling us to offer secure content, meaning our services are appealing to both content owners and consumers. To continue this level of growth we are now looking at adding even more compelling features to our service such as high-definition channels and more premium content into subscription packages. Irdeto will continue to protect our content and enable us to continuously improve our customers' viewing experience."

Graham Kill, CEO, Irdeto, said: "Skylink has developed compelling business models which have ensured the continued growth of its business. The company has also recognized the importance of content protection, which gives operators in all markets the ability to defend their content against a growing number of threats, protecting their revenue and giving customers access to the latest television shows, films and sporting events."

Martin Kubacki, Managing Director of ASTRA Central Eastern Europe concluded; "The success of Skylink shows that SES ASTRA has succeeded in establishing 23.5 degrees East as a prime orbital position for the Czech Republic and Slovakia. We are very proud to have contributed to Skylink's success and will remain committed to further promote 23.5 degrees East as well as the digitalization process in the Czech Republic, Slovakia and other Central Eastern European countries."

About Irdeto
Irdeto is a trusted partner to many of the world's leading content owners and distributors, device manufacturers and software companies, including Adobe, Skylink, Al Jazeera, Multichoice Africa and Televisi?n Cable Digital. Irdeto's versatile solutions ensure unbound access to valuable digital assets and premium content through a combination of content security, conditional access, business support systems and content and digital rights management. Co-headquartered in Beijing and Amsterdam, Irdeto employs 850 people in 25 offices around the world and is a subsidiary of multinational media group Naspers (JSE: NPN).

About Skylink
Skylink is the oldest and biggest satellite DTH platform in Czech and Slovak Republics. The brand covers satellite TV service of two companies - TradeTec, a.s. in Czech Republic and Towercom, a.s. in Slovakia.

Skylink customers can receive TV and radio programs broadcasted on satellites ASTRA 23,5?E and 19,2?E using Irdeto access card. Skylink is the first and leading provider of HTDV services for whole area of both countries. Customer base of Skylink is growing fast. The average monthly increment was over 30 000 in last 24 months. In April 2010 has Skylink reached one million customers.

About SES ASTRA
SES ASTRA is the leading Direct-to-Home (DTH) satellite system in Europe. The satellite fleet currently comprises 15 satellites. The ASTRA satellite system delivers services to more than 125 million DTH and cable households and transmits more than 2,500 analogue and digital television and radio channels. SES ASTRA also provides satellite-based multimedia, internet and telecommunication services to enterprises, governments and their agencies. With more than 110 High Definition (HD) channels on its main orbital positions, ASTRA represents the most important HDTV platform for Europe's leading broadcasters. The prime orbital positions for ASTRA are 19.2? East, 28.2? East, 23.5? East, 5? East and 31.5? East.

SES ASTRA is an SES company (Euronext Paris and Luxembourg Stock Exchange: SESG). SES wholly owns the market-leading satellite operators SES ASTRA and SES WORLD SKIES as well as participations in Ciel in Canada, QuetzSat in Mexico and satellite infrastructure start-up O3b Networks. SES provides outstanding satellite communications solutions via a global fleet of 41 satellites in 26 orbital locations. For further information: www.ses.com

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